integrated marketing for entrepreneurs

Ubiquity Marketing unSummit

How Local Entrepreneurs can Save the World and Pay the Rent in any Economic Climate

Agenda & Schedule

Austin, Texas
September 3, 2009
8:00am – 6:15pm


Shoreline Grill
98 San Jacinto Blvd
78701

Proceeds benefiting Capital Area Food Bank, Mobile Loaves and Fishes & PlanetCancer


Hosted by
Jason Stoddard, Founder and Principal, Stagira, Inc.

Participating Thought-Leaders

Chris Brogan | Aaron Strout | Kyle Flaherty | Dr. Graeme Saruk | Paul Janowitz | Tim Hayden |
Kim J Wilson
| Brandi Clark | Mason Arnold | David J Neff | Michelle Greer | Benn & Lani Rosales
Scott Ingram | Bill Leake | Scott Allen | Ricardo Guerrero | Andy Meadows |
Steve Brothers | Paul May | Josh Dilworth | Cynthia Baker | Enzo Monfre | William Hurley | Heather Nolte


Value

  • In addition to a wealth of content . . .
  • Complete access to the Ubiquity Marketing unSummit, September 3, 2009 in Austin, Texas.
  • One complimentary, autographed copy of Chris Brogan’s book, Trust Agents care of Stagira, Inc.
  • One, two-year subscription to the Stagira, Inc. Ubiquity Marketing Forum.
  • One Shoreline Grill Gift Certificate in the amount of $10 for lunch the day of the event.
  • One, 30 minute, in-person consultation with Stagira, Inc. at the Blanton
    Museum of Art September 4, 2009 (including admission), or at a time
    convenient for you.

Required Items for participation: WiFi enabled laptop/netbook with AC adapter

Agenda and Itinerary



7:30 – 8:00am Registration
8:00 – 8:02am Invocation

Pray as if all depended on God; work as if it all depended on You

Debbie Stoddard
8:02 – 8:05am Welcome Jeff Weinberger & Jason Stoddard
8:05 – 8:40am Philosophy, Who Needs It?

Creative Fidelity: Making money is the easy part… The Metaphysics of Your Activity in the New Market

Jason Stoddard
8:40 – 9:30am Purpose is Profits

Social Entrepreneurship: Doing Good is Good Business… Social Good, Social Capital and bridging to the emerging Fourth-Sector

David J Neff, Kim J Wilson, Brandi Clark, Enzo Monfre & Mason Arnold
9:30 – 10:15am Science vs. Romance

Market Research: The Science of Romance… how emotion influences consumer perception, recall and motivation

Dr. Graeme Saruk & Paul Janowitz
10:15 – 11:30am The Possibility of Trust

Keynote: A Deep Dive into Chris Brogan’s new book co-authored with Julien Smith, Trust Agents

Chris Brogan
11:30am – 12:30pm Lunch Shoreline Dining Rooms (Upstairs)
12:30 -1:30pm I Engage, therefore I am

Word-of-Mouth: Leveraging Every Day Personal Relationships as a [physical or virtual] Event… The Ringmasters, the PR Pro’s and the Connectors

Tim Hayden, Josh Dilworth, Cynthia Baker, & Scott Ingram
1:30 – 2:00pm Afternoon Tea and Scone Service by Tea Embassy
1:30 – 2:30pm 9/10th’s the Law

For Profit, For Benefit, Government Web Design: Possessing Your Web Site… Streamlining to Mindshare and Conversions

Jay Meany, Andy Meadows & Steve Golab
2:30 – 3:30pm The Allegory of the Cave

Search and Social: Old School Techniques & New Media Tools to Boost Awareness & Accelerate Profits & Conversions (even in a recession)

Bill Leake & Michelle Greer
3:30 – 4:30pm Manifest Destiny (in a nanosecond)

Social Media Tools: RSS Feeds, Facebook(friendfeed), Twitter and LinkedIn… Integrating and Leveraging for Global Proliferation

Scott AllenRicardo Guerrero , William Hurley
4:30 – 5:15pm Catallaxy Counts

Metrics: Tracking & Interpreting the Knowledge Economy

Steve Brothers, Paul May, & Andy Meadows
5:15 – 6:15pm We the People

Community Development & Management: “A [Community], if you can keep it.”

Aaron Strout, Benn and Lani Rosales & Kyle Flaherty


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