Stagira, Inc. is a full-service, ubiquity brand marketing™ agency founded on the principle of Purpose. Stagira, Inc. serves entrepreneurs and global enterprise committed to authentic, transparent, and virtuous leadership in the market place of ideas and exchange.
Stagira, Inc. is Identity and Purpose. Knowledge and Research. Behavior and Culture. Strategy and Engagement. Actionable Design.
There is a hierarchical relationship between the systems seen in the pyramid.
The fundamental beginning of any activity is Metaphysics: Identity and Purpose—the genesis and motivation of your brand; without either you have nothing.
Identity and Purpose beget Epistemology: Knowledge and Research—the systematic process and study of how we know what we know about the reality of the market, and more importantly, what we do not know.
Dependent on Knowledge and Research is Ethics: Behavior and Culture—how your brand should act and behave in the new market of ideas and exchange. Behavior and Culture is dependent on Knowledge and Research because it is impossible to choose, act accordingly, and invest the time, energy, or resource without the necessary knowledge.
These primary systems beget Politics: Strategy and Engagement—the process of how brands should interact with dynamic, ever-evolving markets, generally, and people, specifically.
And finally, Aesthetics: Actionable design—the system, process and vehicle of tactical execution that makes real an abstraction and delivers an idea or emotion to the market.